1. Purified Water
• Description: The most essential element in any haircare product, water is the primary vehicle for delivering moisture deep into the hair shaft.
• Example: By hydrating your hair at the cellular level, water helps maintain elasticity, reduce breakage, and prepare your hair to absorb the nourishing ingredients that follow.
2. Althaea Officinalis (Marshmallow Root)
• Description: A natural mucilage-rich herb that provides intense slip for easy detangling and hydration.
• Example: Marshmallow Root helps soften and smooth the hair, making detangling effortless while locking in moisture to keep hair hydrated.
3. Ulmus Rubra (Slippery Elm Bark)
• Description: A soothing botanical extract known for its slippery texture, which aids in detangling and moisture retention.
• Example: Slippery Elm Bark coats the hair strands, reducing friction and making detangling easier while leaving hair soft and manageable.
4. Arctium Lappa (Burdock Root)
• Description: A nutrient-rich herb that supports scalp health while providing hydration and strengthening hair.
• Example: Burdock Root nourishes the scalp and hair strands, promoting healthier hair growth and reducing breakage.
5. Blue Malva
• Description: A botanical extract known for its deep-conditioning properties and ability to enhance shine.
• Example: Blue Malva helps soften hair, improve manageability, and enhance its natural sheen.
6. BTMS Conditioning Emulsifier (Behentrimonium Methosulfate and Cetearyl Alcohol)
• Description: A gentle conditioning emulsifier derived from rapeseed oil, it smooths and detangles hair without the heavy build-up.
• Example: This duo ensures that your hair feels silky smooth while making detangling a breeze, reducing breakage and leaving your hair soft and manageable.
• Clarification: Despite its name, Behentrimonium Methosulfate (BTMS) is not a sulfate in the way that sulfates are typically understood in hair care (like sodium lauryl sulfate or sodium laureth sulfate). It’s actually a gentle conditioning agent derived from rapeseed oil that smooths and detangles hair. The term ‘sulfate’ here refers to a specific part of the molecule and does not carry the harsh, stripping qualities often associated with sulfates found in shampoos.
7. Butyrospermum Parkii (Shea Butter)
• Description: A rich, natural emollient known for its ability to deeply hydrate and soften the hair.
• Example: Shea Butter nourishes and moisturizes the hair, helping to reduce frizz and maintain healthy, smooth, and manageable strands.
8. Panthenol
• Description: A provitamin of B5 that deeply penetrates the hair shaft to improve moisture retention and elasticity.
• Example: Panthenol strengthens the hair, adds volume, and enhances shine while reducing split ends and breakage.
9. Polyquaternium-7 (Polyquat 7)
• Description: A lightweight conditioning polymer that enhances softness and reduces static without weighing hair down.
• Example: Polyquat 7 improves hair manageability, leaving it silky, smooth, and free from frizz.
10. Honey
• Description: A natural humectant that draws moisture into the hair, preventing dryness and improving softness.
• Example: Honey helps keep hair hydrated, making it softer, shinier, and more resistant to breakage.
11. Cetrimonium Chloride (Natural Detangler)
• Description: A conditioning agent that smooths the hair cuticle, reduces frizz, and enhances detangling.
• Example: Cetrimonium Chloride makes hair easier to manage by reducing tangles, improving softness, and preventing static buildup.
12. Propanediol (NatureSilk)
• Description: A plant-derived glycol that hydrates the hair while providing a smooth texture.
• Example: Propanediol helps your hair retain moisture, leaving it soft, silky, and more manageable.
13. Sodium Lactate
• Description: A naturally derived humectant from fermented corn or beets, sodium lactate helps retain moisture and keeps hair hydrated.
• Example: Sodium lactate ensures your hair stays moisturized throughout the day, preventing dryness and keeping your hair looking and feeling soft and supple.
14. Propylene Glycol (Germall)
• Description: Propylene Glycol (Germall) is a carefully formulated preservative system designed to keep your hair care products fresh, effective, and free from spoilage. Propylene Glycol acts as a stabilizer and humectant, while Germall offers protection against bacteria, yeast, and mold.
• Example: Propylene Glycol (Germall) works to extend the shelf life of your hair care products while protecting their natural ingredients from spoilage. This gentle, paraben-free preservative ensures your products stay fresh and effective without compromising the health of your hair.
• Clarification: Though synthetic, this preservative system is created under strict safety standards, ensuring it’s gentle, paraben-free, and safe for use in your hair care routine.
15. Fragrance
• Description: A blend of essential oils and natural extracts that give your haircare product a pleasant, long-lasting scent.
• Example: The natural fragrance blend leaves your hair smelling fresh and invigorating, creating a soothing and aromatic experience.
